Business View Magazine – Summer 2012

In this edition of Business View, we talk to Federal Treasurer Wayne Swan and hear from some of Australia’s most unique and successful business owners, including Maggie Beer. We also offer new angles on pricing, marketing, self managed super funds and creativity in the workplace.

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Australian businesses continue to face into a challenging environment. They’re managing a multi-speed domestic economy, a high Australian dollar, cautious consumers and continued global volatility. However, it’s clear that the Australian economy is fundamentally sound, and indeed strong, compared to other developed economies globally.

At NAB, we feel we play an important role in helping our business customers identify and respond to these changes. Many sectors are experiencing structural change and what is critical is that this requires a response – more often than not this means investment. Be that a focus on innovation, business model changes, changes to plant and equipment or the need to accelerate productivity improvements.

In this summer edition of Business View, we talk exclusively to Federal Treasurer Wayne Swan about these challenges and hear from some of Australia’s most unique and successful business owners. We believe that hearing from your peers and learning from their journeys is one of the best ways to shape your approach to your business.

Read Maggie Beer’s insights on managing an innovative business in a difficult sector, Clemenger BBDO’s Peter Biggs on how creativity can change your organisation and Dr Sam Prince on building a franchise that can change the world.

We also offer new angles on pricing, marketing and self managed super funds, along with ideas on how to best manage your downtime.

Read Business View Magazine – Summer 2012