Listen to Mohanbir Sawhney share his thoughts on innovation
Mohanbir Sawhney is a globally recognised scholar, teacher and consultant in business innovation, technology marketing and new media.
A Professor of Technology and the Director of the Center for Research in Technology & Innovation at the Kellogg School of Management, he is the author of six books his most recent – Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth.
— NAB (@NAB) June 1, 2017
- Collaborative innovation: Consolidating a new customer-centered paradigm
- Connect and engage your customers (and their networks): How to make the most of their experience with your brand, product or service
- On networks, social media and customer generated ideas
- Creating the portfolio of collaborative innovation tools your company needs