Partnerships with consumers – good practice, good business, good policy

This report looks into the growing trends of digitisation and how that is driving deeper partnerships with consumers. It is based on insights from industry experts, clients, NAB Health’s analysts, plus key strategy executives representing practitioners, pharmacists, and corporate health.

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Two related trends that are impacting treatment and business models across all areas of the Health sector are digitisation and consumer enablement.

With people becoming more engaged with their health via wearable devices and easily accessible information, the relationship they want with their health practitioners and institutions is changing. The challenge for the Health industry is how to harness these newly engaged consumers to achieve better health outcomes cost effectively.

This report looks into the growing trends of digitisation and how that is driving deeper partnerships with consumers. It is based on insights from industry experts, clients, NAB Health’s analysts, plus key strategy executives representing practitioners, pharmacists, and corporate health.

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