A creative director who worked side-by-side with Steve Jobs at both NeXT and Apple for 12 years, Ken Segall played a key role in Apple’s post-1997 resurrection. He helped to create such critical ad-campaigns as ‘Think Different’ and come up with the ‘i’ before Apple’s key products, playing a pivotal role in reviving the company from near death to one of the most admired and profitable companies in the world.

Q&A with Ken Segall former Ad Agency Creative Director at Apple from World Business Forum 2017

LIVE on #Periscope: #WOBISydney 2017 – Live Q&A with Ken Segall former Ad Agency Creative Director at Apple https://t.co/vLQsWOiR2c

— NAB (@NAB) May 31, 2017